Ms. Zedan is the CEO and Managing Director of Ta’heal for VET Skills Excellence. She has spearheaded various challenging transitional initiatives. She offers over 30 years of experience in the design and delivery of relevant strategic direction based on the active engagement of her beneficiaries and workstream sponsors, throughout the Middle East and Africa.

She is recognized for interventions that became embedded within varied bodies, paving the way, through opinion leaders and policy makers, to spread awareness, promote evidence-based reform, and shape public opinion.

Throughout her work experience, she has focused on a combination of best practices from various disciplines and has spent the majority of her career in strategic regions around the world, to foster lasting impact using frameworks and processes necessary to create and support system-wide change.

Ms. Zedan works closely with key stakeholders to exchange perspectives, and identify emerging opportunities and key challenges, in the context of evolving economic, social and political transitions- to boost internal and external support and impact.